Suncrest Agribusiness Company: Optimizing Seed Production - Teaching Note |
作者姓名:Phillip Jones; Timothy Lowe; Saurabh Bansal; |
| 商品編號:8B17D009 |
出版日期:2017/06/28 | 內容長度:12 頁 |
Teaching note for product 9B17D009.
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Suncrest Agribusiness Company: Optimizing Seed Production |
作者姓名:Phillip Jones; Timothy Lowe; Saurabh Bansal; |
商品類型:Case (Gen Exp) | 商品編號:9B17D009 |
出版日期:2017/06/28 | 內容長度:9 頁 |
Suncrest Agribusiness Company (Suncrest), an agribusiness firm based in the Midwestern United States, was one of the largest seed manufacturers in the world. Seed corn (i.e., the seed that farmers purchased to grow corn in their fields) was the company’s largest business segment in the North American market; yet the seed corn market was subject to both demand and supply uncertainty. Farmers chose whether to grow corn or a different crop based on the .....more
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